I really liked this article because it shows some effective ways in creating loyal customers from an ecommerce perspective. As I mentioned in the previous post, those ways will help the company keep their existing customers and encourage them to do the marketing for a product/service and a company as whole. Here are some tactics that companies should be aware of, and they should modify their websites especially the last pages “Thank you pages” in an efficient manner that leads to understand the customers more and know how their experiences were “Satisfied or not”? And attract them to visit and purchase from the websites again. However, we should clarify to the customers that the purchasing process is completed and it’s their choices to continue doing one or more of the following list or not. So, we will not have an opposite reaction from them which will affect the businesses negatively.
1. Refer a friend form
2. How to Track your Order
3. Show products related to those ordered
4. Feedback Survey
5. Coupon for Next Purchase
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